Keeping it fun

May 22, 2009 by Huyen in media relations, press conference, public relations, vietnam

Jon demonstrates chipping technique

Jon demonstrates chipping technique

We seem to throw a lot of press conferences, and from our experience, we know that press attend a lot more, and sometimes they just begin to feel all a bit the same.

MC says welcome. Someone makes a speech. Someone else makes a speech. Now it’s question time. Cha gio outside.  Back to the office.

So it is nice when we get to do something a little different, a little more fun, and hopefully a little more memorable for media, and our event last week for the Indochina Ultimate Golf Membership to the Dalat Palace Golf Club, Ocean Dunes Golf Club and The Montgomerie Links gave us just that chance.

So, a little history to what we did.  When we announced golf packages for Sofitel Dalat Palace, Novotel Dalat and Novotel Phan Thiet, we hosted a putting contest.  That was fun.  So now we had to go one better.

I guess I can reveal some of the behind-the-scenes discussions that went on, now that it is all over.  We actually wanted to play Wii Golf on projected screens for this event.  It would have been fun - and we borrowed three Wiis from Matt’s friends to do it (they are still on the floor in Matt’s office as I write!).  We brought in the sound system, the projectors and so on to test it - but basically - no go.  Power issues, sound issues, image issues.

Too bad.

Some quick thinking followed, along with a rush visit to a pro-shop, as well as golf clubs we borrowed from Matt and Mark-the-photographer and our chipping contest was borne!

Enter Jon, Club Professional and General Director of The Montgomerie Links to show how to swing to media.  A bucket was placed about 8 metres away.  Plastic balls were handed out, and reporters wrote their names on them, and one by one, attempted to chip the ball into the bucket.

It was great fun.

We had arranged two prizes for our best two golfers, with Sofitel Dalat and Novotel Dalat packages, as well as free rounds at Montgomerie Links.  Cool huh?

Congratulations by the way to  Hoang Khai of Cam Nang Mua Sam and Tu Uyen of Travellive, our winners.  Hope you enjoy your trips!

You can watch a couple of reporters here: