AWS launches AWS Lift program to help Thailand’s SMBs kickstart their digital journey and enable cost savings

AWS launches AWS Lift program to help Thailand’s SMBs kickstart their digital journey and enable cost savings

AWS Promotional Credits of up to US$83,500 (THB2.93 million) available to SMBs in Thailand

BANGKOK, March 21 – AWS today announced the launch of AWS Lift in Thailand, a program to help SMBs get started on their digital transformation journey. New and existing customers that join the program will receive a starter pack of AWS Promotional Credits over 12 months, providing access to over 200 fully featured services on AWS, the world’s most comprehensive and broadly adopted cloud platform.

The program will help eligible SMBs experience the benefits of AWS services without worrying about associated costs. Their first dollar billed on AWS services will unlock US$750 (THB26,300) of AWS promotional credits in their account and increased usage of AWS services is rewarded with AWS promotional credits to offset their bill, up to a maximum of US$83,500 (THB2.93 million) over 12 months.

AWS removes barriers to cloud adoption

The current economic environment has increased financial pressure on all businesses, particularly SMBs with limited finances to weather the rising inflationary pressures.

With a minimum billing fee of just USD $1 and no lock-in periods or hidden fees, AWS Lift helps to alleviate cost pressures and provides SMBs with a commitment free approach to get started on AWS. As they start experimenting on AWS, SMBs will experience the flexibility of AWS’s pay-as-you-go model, as well as develop the operational muscle and transform processes to drive new revenue growth.

“The economic climate has placed pressure on SMBs to adapt their business models, and technology can help. AWS is enabling SMBs to be more innovative and resilient as they accelerate transformation through ambiguity and change,” said Vatsun Thirapatarapong, Country Manager, Thailand, Amazon Web Services. “Through programs like AWS Lift, we are demonstrating our commitment to invest in and power SMBs of every size and across every industry in Thailand to digitize their business and unlock their economic potential.”

The AWS Partner Network (APN) is a global community of over 100,000 partners from more than 150 countries, with almost 70% headquartered outside of the United States, helping customers all over the world to digitally transform on the cloud. AWS Lift enables AWS Partners focused on SMB customers across Thailand to support new-to-cloud customers and make it a seamless experience for them.

eCloudvalley is an AWS Premier Consulting Partner in Asia-Pacific. “In Thailand, SMBs account for the majority of businesses. As an AWS Partner, we look forward to bringing AWS Lift to Thailand’s SMBs to help organizations speed up their digital transformation and modernize their services,” said Amarin Burinkul, Country Manager, eCloudvalley Technology (Thailand). “The program will shorten the time taken to launch new businesses and help save costs on technology investments for business owners from the start of their digital journey. To help customers start using AWS’s services, we will support SMBs to plan and implement their usage of technology, to help them build up digital confidence.”

SMBs in Thailand see business impact with the Cloud

According to Gartner, spending on public cloud services in Thailand is expected to surge 31.8% in 2023, above the global growth rate of 20.7% predicted next year.

In Thailand, AWS is helping thousands of SMBs across industries digitally transform their businesses by leveraging the power of AWS cloud, including customers from such as e-commerce supply chain solutions and services company General Electronic Commerce Services Co., Ltd., financial services company Pinnacle Asset Management Co.,Ltd., and software and internet company CRM & Cloud Consulting Co., Ltd. etc.,

One of those SMBs is General Electronic Commerce Services Co., Ltd. (GEC), a provider of comprehensive supply chain solutions and services, specializing in e-commerce technology. “We are thrilled to participate in the launch of AWS Lift in Thailand,” said Suppakrit Boonsat, Senior Vice President, GEC. “This initiative will help us to digitally accelerate growth and launch new services through innovating with AWS and our advanced technology.”

AWS commitment to support Thailand’s businesses

AWS Lift builds on AWS’s long-term commitment to Thailand, demonstrated by investments in local infrastructure, and support for local SMBs through programs like AWS Lift to support the country’s digital transformation and economic growth. In October 2022, AWS announced plans to open an infrastructure Region in Thailand with an estimated investment of more than $5 billion (190 billion baht) in Thailand over 15 years. The AWS Asia Pacific (Bangkok) Region will enable developers, startups, SMBs, and enterprises, as well as government, education, and nonprofit organizations, to run their applications and serve end users from AWS data centers located in Thailand, allowing customers who want to keep their data in Thailand to do so.

For more information on getting started with AWS Lift, please visit our website.

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About Amazon Web Services

For over 15 years, Amazon Web Services has been the world’s most comprehensive and broadly adopted cloud offering. AWS has been continually expanding its services to support virtually any cloud workload, and it now has more than 200 fully featured services for compute, storage, databases, networking, analytics, machine learning and artificial intelligence (AI), Internet of Things (IoT), mobile, security, hybrid, virtual and augmented reality (VR and AR), media, and application development, deployment, and management from 96 Availability Zones within 30 geographic regions, with announced plans for 15 more Availability Zones and five more AWS Regions in Australia, Canada, Israel, New Zealand, and Thailand. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—trust AWS to power their infrastructure, become more agile, and lower costs. To learn more about AWS, visit aws.amazon.com.

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