Salesforce Launches Agentforce 2dx
with New Capabilities to Embed Proactive Agentic AI into Any Workflow, Create Multimodal Experiences, and Extend Digital Labor Throughout the Enterprise
Agentforce 2dx enables Agentforce to engage proactively, be triggered on changes in data, operate autonomously in the background of any business process, and interact with users across any user interface with rich content and media
New low-code and pro-code tools empower admins and developers to confidently configure, test, and deploy Agentforce faster with AI-powered assistance
AgentExchange, the trusted Agentforce marketplace built into Salesforce, will accelerate the deployment of AI agents with ready-to-use partner and community-built actions and agents
Customers such as The Adecco Group, Engine, OpenTable, Oregon Humane Society, Precina, and Vivint have adopted Agentforce, transforming how their businesses run with digital labor
Bangkok, 7 March 2025 – Salesforce (NYSE: CRM) the #1 AI CRM, announced Agentforce 2dx, the newest version of Agentforce, its digital labor platform for bringing trusted, autonomous AI agents into the flow of work. In this release, Agentforce is expanding beyond the reactive, user-initiated world of chat interfaces and enabling proactive AI agents to work behind the scenes, without constant human oversight, to unlock new customer and employee workflows of any kind. Organizations can now seamlessly integrate autonomous agents into their existing data systems, business logic, and user interfaces, enabling agents to anticipate business needs and dynamically take action — improving efficiency, agility, and scale.
Agentforce 2dx also marks the release of a new set of low-code and pro-code tools for Salesforce developers to confidently configure, test, and deploy Agentforce faster, paired with advanced analytics to help teams monitor, debug, and optimize agent performance with real-time data and guidance. To experiment with these tools, Salesforce now offers the Agentforce Developer Edition, a completely free environment where developers can prototype agents using Agentforce and also explore the capabilities of Data Cloud, Salesforce’s hyperscale data engine.
Additionally, Salesforce announced AgentExchange, the trusted marketplace and community for Agentforce that is built into Salesforce, opening up new opportunities for partners to participate in the rapidly expanding $6 trillion digital labor market opportunity. AgentExchange will accelerate Agentforce deployments with a library of ready-to-use templates and actions, saving businesses time and resources while enabling partners to list their components for sale and capture their share of the growing AI agent market. AgentExchange launches with more than 200 initial partners and hundreds of ready-made actions — each having passed a rigorous security review and backed by customer reviews — to quickly create and deploy AI agents across multiple professions and industries.
Agentforce 2dx, paired with the new developer tools and AgentExchange, launches with the Agentblazer community, an inclusive group for Salesforce admins, developers, CTOs, CIOs, and other IT leaders who can share best practices and learn skills on Trailhead to create agent-first companies.
“Companies today have more work than workers, and Agentforce is stepping in to fill the gap. By extending digital labor beyond CRM, we’re making it easier than ever for businesses to embed agentic AI into any workflow or application to handle routine tasks, augment employees, and connect with customers. With deep integrations across Salesforce’s digital labor platform, CIOs, IT leaders, and developers can seamlessly build agents and automate work wherever it happens, driving efficiency, fueling innovation, and unlocking new opportunities in the $6 trillion digital labor market.” – Adam Evans, EVP and GM of Salesforce’s AI Platform
Why it matters: 96% of developers believe AI agents will positively reshape the developer experience. Agentic AI represents the next evolution of automation, where AI-driven agents operate independently to execute tasks, make decisions, and optimize workflows without constant human oversight. Unlike traditional AI chatbots, which require manual prompts or rigid programming, agentic AI dynamically responds to live data and evolving business needs. Salesforce’s latest agentic AI enhancements represent a major leap in how organizations integrate agents into daily operations. By embedding AI seamlessly into apps, workflows, and processes, enterprise-ready AI agents won’t just assist — they’ll act.
“OpenTable is partnering with Salesforce’s Agentforce Platform to help OpenTable’s customer service agents better serve our restaurants and diners. Three weeks in, it is handling 73% of all restaurant web queries. This is a 50% improvement from our previous tool and we expect this number to further increase once Agentforce is launched to the general audience.” — George Pokorny, Senior VP of Global Customer Success at OpenTable
For more information on what’s new, please see the full release here.
This article may include references to services or features that are still in development and are unreleased. Customers should make their purchase decision based on fully released and available features.
– END –
About Salesforce
Salesforce helps organizations of any size reimagine their business with AI. Agentforce — the first digital labor solution for enterprises — seamlessly integrates with Customer 360 applications, Data Cloud, and Einstein AI to create a limitless workforce, bringing humans and agents together to deliver customer success on a single, trusted platform.
For more information, visit www.salesforce.com.
Media Contacts
Pharatah Senapan (Vera)
TQPR (Thailand) Co., Ltd
+66 2260 5820 ext. 121
vera@tqpr.com